Julie Lythcott-Haims, CASE NAIS, and the Impact of Education


In our house of three kids, we've been obsessing over Julie Lythcott-Haims' "How to Raise an Adult." If you have kids just do yourself a favor and get it. I know I'll be pulling up a chair close to the stage for her keynote at CASE NAIS 2018 in two short weeks.

Given her public persona, it's pretty easy to scrape together a semantic profile on her thanks to Isaac, our fundraising and engagement AI bot. Here are some key concepts Isaac surfaced on her:

Screen Shot 2018-01-08 at 9.17.35 PM.png

There are hundreds of concepts discernible on Mrs. Lythcott-Haims from her various alma maters to the wide array of outlets where she has been published; particularly on key issues like youth advocacy and race relations. When you pull it all together, here's the news from our client St. John's University that gets sent her way:

Screen Shot 2018-01-08 at 9.45.38 PM.png

These news items aren't a shock. Mrs. Lythcott-Haims' time as a corporate lawyer for intel, thought leadership on youth development, and as Dean of Freshman for Stanford (Phi Eta Sigma being the college freshman honor society) clearly explain the resonance of these news items for her.

Importantly, were we to let Isaac review her response to this content, our AI might personalize an appeal to her or ask her to volunteer as a mentor to students. With rich personalization automated by the QuadWrangle platform across web, email, and mobile, alumni open more emails, donate more often and engage more deeply.

Come say hi at CASE NAIS 2018 and to learn more. 

Nick Zecketscasenais