We're about to land in Chicago for AASP17 and decided to analyze keynote speaker Jennifer Mulholland's social data to curate one of our partners, UAB's, content for her. See Isaac in action in this post.Read More
Guest blog by David Lawson, author of "Big Good"
The word artificial does not invoke warm and fuzzy feelings. From sweeteners with an after-taste to Christmas trees that are a little too green, you know it is not the real thing. Given this, it is not surprising artificial intelligence is not being welcomed with open arms by fundraising where the human touch is seen as critical to success.Read More
AASP is in just a few days and there are three sessions on Day One we're particularly buzzy about...Read More
Drip campaigns aren't a fad. They're also far too uncommon in alumni engagement and fundraising. Read on to know the right times to use them and with whom.Read More
I’m sure you’ve heard the pitch for “multi-channel marketing” before. It’s important to have marketing presence on email, a website, an app, and diversified social media. But why?Read More
Your alumni come from every walk of life. 12-15% of current college students identify as LGBTQ, and 37% are non-white racial minorities. These differences only scrape the surface of diversity on college campuses today, but an increasingly varied set of identities and interests for college students mean that your alumni are rapidly becoming more diverse than ever.Read More
Here at QuadWrangle, we are passionate about alumni engagement. We know that fully engaged donors are 2.5x more likely to participate in fundraising initiatives and 3.6x more likely to encourage those in their life to participate in fundraising. But, how do you get alumni to the “fully engaged” level?Read More